Tag Archives | VRM

Social Prophecy

We have long been concerned about the issues of privacy and confidentiality on the web as a skim through my old blogs will attest. At that time neither individuals, businesses nor government recognised this as an issue – indeed, individuals were pouring out detailed personal information to anyone who asked, companies were collecting, harvesting and [...]

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It’s not YOUR relationship to manage

Good article in CRM magazine quoting Doc Searls and Iain Henderson promoting the benefits of 'user driven' VRM to the CRM community. PAOGA are moving up to TRM (Trusted Relationship Management) to extend the reach beyond the vendor/consumer to all relationships and to address the concerns of individuals about privacy as well as supplier concerns [...]

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The Data Deluge

A very interesting report in this weeks Economist: Data, data everywhere.You can order the full 14 page report by email at rights@economist.com but here are a few extracts pertaining to our particular focus on Personal Information Management Services (PIMS). "This [data management and analytics] industry is estimated to be worth more than $100 billion and [...]

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Extracts from Jan 2010 Information Commissioner’s e-newsletter

Just in case any organisations, big or small – public or private, still think that they can be cavalier about individual's Personal Information, these few extracts may convince you that you need to embrace the 'user-driven' principles of VRM immediately. Monetary penalties of up to £500,000 could be levied on businesses and other organisations that [...]

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VRM – Trust Matters

MyCustomer.com publishes the second half of Doc Searls predictions and emerging forms of VRM but I couldn't resist adding a few to his list. As a long term advocate of VRM (or SRM as I used to call it back in the last century) I fully agree with Doc and the ProjectVRM core principle of ‘user-driven’. However we at PAOGA prefer ‘user’ [...]

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Translucence and Selective Disclosure

The PAOGA proposition, protecting an individual's Personal Information, has not changed from Matt Mower's writeup over 3 years ago which I came across recently. What has changed is: Consumer attitude to data abuse. Organisations (public and private) attitude to the costs and risks associated with 'holding' personal data. The emerging 'user-driven' VRM (Vendor Relationship Management) community. Cloud [...]

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VRM and Green Energy

Last week was one of those rare occasions when I couldn't resist 'phoning in' to Julian Worricker on You & Yours on Radio 4 to put in my fourpenneth about energy conservation. I proposed that the 50,000 new homes a year, that this government has promised, should ALL include solar panels (photo voltaic) not only [...]

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Doc advocating VRM

Doc Searls is the ambassador for VRM as the reciprocal to CRM. You can read his very comprehensive article at MyCustomer.com. His views resonate with previous articles published by MyCustomer.com in July 2004, April 2005 and July 2006. Earlier this year I blogged The Credibility Gap referring to an article in Business Week about the benefits [...]

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Market Research Conclusions

There is an emphasis in the marketing literature on data-mining as a facilitator of customer-centricity and competitive advantage. It is tempting to assume that benefits flow automatically to both buyers and sellers from ICT solutions (indeed the term ‘solution’ is axiomatic). This study examined the concepts of trust and trustworthiness in the e-commerce environment in [...]

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SAFE IN THEIR HANDS?

CONSUMER CONCERNS ABOUT DATA PROTECTION IN THE E-COMMERCE DOMAIN  ABSTRACT: Introduction to the 40 page results of the academic research carried out in 2009 which is under review by an academic journal. E-commerce continues to expand, but there is evidence of increasing unease amongst consumers over vendor commitment to data protection. This paper investigates consumer [...]

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